This Privacy Policy outlines how LifeLine Accounts (Medical Billing Solutions) collects, uses, and protects your personal information. We are committed to safeguarding your privacy and ensuring that your information is handled securely.

1. Information We Collect:

• Personal details such as name, contact information, and medical practice details.

• Patient information required for billing, claims processing, and practice management.

• Payment and financial information for billing and payment processing.

• Technical data such as IP addresses and device information when using our website.

2. How We Use Your Information:

• To provide medical billing and practice management services.

• To submit claims and process payments with medical aid schemes and other payers.

• To communicate with healthcare providers and patients regarding billing inquiries.

• To improve our services and maintain compliance with legal and regulatory requirements.

3. Information Sharing:

• We share information only with authorized medical aid schemes, healthcare providers, and payment processors.

• We do not sell or share your information with third parties for marketing purposes.

• Information may be shared if required by law or to protect our legal rights.

4. Data Security:

• We implement strict security measures to protect your data from unauthorized access and misuse.

• Electronic data is encrypted and stored securely.

• Access to personal information is restricted to authorized personnel only.

5. Your Rights:

• You have the right to access and update your personal information.

• You can request the deletion of your information, subject to legal and contractual obligations.

• You may object to the use of your information for certain purposes.

6. Cookies and Tracking:

• Our website uses cookies to enhance your browsing experience and gather analytics.

• Cookies do not collect personal information unless you provide it voluntarily.

• You can disable cookies through your browser settings.

7. Retention of Information:

• Personal information is retained only as long as necessary for billing, legal, and operational purposes.

• After this period, information is securely deleted or anonymized.

8. Changes to This Privacy Policy:

• We may update this Privacy Policy periodically.

• Any changes will be posted on our website with the updated effective date.

9. Contact Us:

• If you have any questions or concerns about this Privacy Policy, please contact us at info@lifelineaccounts.co.za